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Maze-like Marrakech, beachy Agadir, up-and-coming Taghazout and massive mountain ranges – take your pick on a holiday to Morocco.
Nestle into North Africa
Morocco’s a bit of Europe and Africa in one. The huge, golden stretch of sand in Agadir wouldn’t look out of place on a beach holiday to Spain, even if it feels like a million miles away. But that’s mixed in with the bustling souks – the Arabian version of markets – and palaces of Marrakech, or the fish markets in the chilled-out village of Taghazout. Plus, the whole place gets the thumbs up from anyone looking to add a new backdrop to their Instagram feed, with its Saharan dunes, snow-capped mountains and ancient Moroccan cities ready to pop in every pic. It’s worth noting that July and August are peak season for the locals, so you can expect hotels to be busy with a mix of tourists during the summer.
The Red City
You can get a big dose of culture with a city break to Marrakech, AKA The Red City. It’s one of the most popular destinations in Morocco. The open-air Jemaa el-Fna square puts on a good show and is filled with entertainers, henna tattooists and musicians. Explore the souks that spread across the city centre in a seemingly never-ending maze – but don’t be put off at attempting your best haggle with the stall owners. Marrakech also offers an easy way to leave the city buzz behind by daytripping to the Atlas Mountains. It’s less than an hour’s drive to the Ourika Valley for hiking, waterfalls and burnt-orange Berber villages.
Supersized sands
When it comes to beach holidays to Morocco, Agadir is the spot to head to. Think surfing, diving and jet-skiing, on top of your usual dose of sun and sandy beaches. It’s not totally modern, so you can still get a dose of African culture and Moroccan cuisine – there are local must-haves, like a hilltop kasbah and souks, too. If you want a holiday that’s all this but on a slightly more laidback scale, head to Taghazout. This fishing village is expected to grow into quite the Moroccan hotspot, so catch a flight here before the word gets out.
Fancy seeing Morocco by train?
We also offer flight-free trips to Morocco, in partnership with Byway. Leave Europe behind and enter a world of spice-filled souks, pretty medinas and buzzy bazaars. Browse flight-free trips to Morocco.
Popular destinations in Morocco
AKA the Red City. The Old Town is all lively souks, fragrant spices and grand palaces. For some peace, visit Le Jardin Secret, Bahia Palace and the Saadian Tombs’ pretty gardens and zen courtyards. Then, Gueliz is the newer part with its chic shops, foodie spots and fancy hotels.
Over on the coast, Agadir’s a big beachy babe with a long stretch of sand lined with shops, bars and restaurants, plus a historic citadel perfect for a culture fix. Taghazout serves up more laidback surfer energy, with yoga retreats, colourful street art and a solid watersports scene.
Top Morocco holiday deals
AQI Aqua Mirage Club
London Southend - 7 Nights - All Inclusive
Based on 2 Adults - 2 September 2025
TUI BLUE Riu Tikida Garden
Bristol - 7 Nights - All Inclusive
Based on 2 Adults - 19 May 2025
Riu Tikida Dunas
London Gatwick - 7 Nights - All Inclusive
Based on 2 Adults - 29 May 2025
TUI BLUE Medina Gardens
Manchester - 7 Nights - All Inclusive
Based on 2 Adults - 20 June 2025
Riu Palace Tikida Taghazout
Birmingham - 7 Nights - All Inclusive
Based on 2 Adults - 28 April 2025
Moroccan House Marrakech
London Southend - 7 Nights - Room Only
Based on 2 Adults - 20 May 2025
Kenzi Menara Palace and Resort
London Southend - 7 Nights - Bed and Breakfast
Based on 2 Adults - 26 June 2025
Riu Tikida Palmeraie
Manchester - 7 Nights - All Inclusive
Based on 2 Adults - 27 May 2025
TUI BLUE Riu Tikida Beach
London Gatwick - 7 Nights - All Inclusive
Based on 2 Adults - 12 June 2025
Kenzi Club Agdal Medina
London Gatwick - 7 Nights - All Inclusive
Based on 2 Adults - 30 May 2025
Why pick a holiday to Morocco?
Souk seekers
Beach goals
Nature’s finest
Moorish masterpieces
Your guide to Morocco
Did you even go to Morocco if you didn’t visit these spots?
- Jemaa el-Fnaa – THE place to be in Marrakech. Inside the Medina, this bustling square is packed with market stalls, street food vendors and performers. It’s pretty chilled during the day, then gets lively around sunset when the musicians and dancers start to fill the space. Soak in all the sights and sounds as you wander around, or head up to a rooftop bar around the square to see it all from above.
- Chefchaouen – Nestled in the Rif Mountains, this charming town is famous for its blue-washed streets and buildings that give it the name the Blue City. It’s super aesthetic and peaceful, so it’s a great place to visit after the buzz of bigger cities like Marrakech.
- Jardin Majorelle & YSL Museum – Set up by French painter Jacques Majorelle and restored by Yves Saint Laurent, this beaut garden features tropical plants from all over the world, fountains and ponds, and the iconic deep-blue Art Deco villa. For nature lovers, it’s a zen retreat away from the busy streets. And if you’re into your fashion, the YSL Museum next door celebrates the designer’s life in Marrakech and showcases his work.
Morocco’s cultural sights have serious clout – it’s home to a nine UNESCO World Heritage Sites…
- Medina of Marrakech – Marrakech’s medina is a basically a living museum. Its maze of souks and riads, and landmarks – like the Koutoubia Mosque and Bahia Palace – are a massive throwback to what life was like here in the 11th century. Haggle for some ceramics in the markets, watch snake charmers in Jema el-Fnaa square and learn about the city’s past at the Museum of Marrakech.
- Medina of Fes – Founded in the 9th century, Fes Medina is one of the world’s best-preserved Medieval cities – it’s home to Al-Qarawiyyin University, the oldest continuously operating university. You can learn all about Islamic and Moroccan history as you walk through its network of alleys, historic madrasas and traditional tanneries.
- Ait Ben Haddou – This mudbrick kasbah has stood for over 1,000 years on the old caravan route between the Sahara and Marrakech. Ait Benhaddou is considered a masterpiece of traditional Berber earthen architecture and has featured in loads of films and TV series, including Gladiator and Game of Thrones.
Morocco’s natural side is showing and it’s seriously stunning…
- Atlas Mountains – This mountain range stretches across Morocco and is home to Berber villages, national parks and top-tier hiking routes, as well as the tallest mountain in North Africa. The mountains are split into three different levels – the Low, Middle and High Atlas. In the winter, the taller peaks get regular dumps of snow and there are even ski resorts up here, but the lower and middle areas are popular for climbing all year round.
- Sahara Desert – The desert’s probably Morocco’s biggest attraction. Explore the sprawling dunes on a buggy or 4×4 tour and try activities like sandboarding. Or, head here at night to gaze at some of the starriest skies you’ve ever seen.
- Todra Gorge – A paradise for rock climbers and hikers, featuring dramatic limestone cliffs that rise up to 300 meters. This stunning canyon, carved by the Todra River, has scenic walking trails, refreshing natural pools and small Berber villages along the way.
- Ahansal River – A hidden gem for outdoorsy types, known for its crystal-clear waters and rafting and kayaking scenes. Out of the water, it’s also a great spot for camping and hiking along the banks.
FYI, you’ll want to save some luggage space because there’s no way you’re not bringing loads of stuff back…
- Marrakech – The Marrakech Medina is home to Souk Semmarine, where you’ll find all kinds of handmade crafts from leather goods, ceramics and jewellery to fabrics and furniture. The Rahba Kedima spice market is where you can pick up fragrant spices and natural beauty products, like argan oil – the trees only grow in Morocco, so it’s the real deal.
- Fez – The Chouara Tannery gives you the opportunity to watch traditional leather-making and purchase handcrafted, high-quality leather products straight from the source.
- Chefchaouen – The markets here are known for their handwoven blankets, colourful wool products and laidback shopping vibe.
- Tangier – Grand Socco and Petit Socco blend Moroccan market charm with a French twist – think piles of textiles and spices sat next to antique shops and patisseries.
- Casablanca – Home to Morocco Mall, the largest shopping centre in Africa. It features luxury brands like Louis Vuitton, Gucci and Dior, as well as local Moroccan designers. On top of shopping, there’s a mix of dining and entertainment, including an indoor aquarium and a musical fountain show.
Oh, you didn’t know Morocco was a big beachy babe? Now you do…
- Agadir Beach – A 10km stretch of golden sand with sunlounger rentals, cafés and lifeguard-patrolled zones in summer. The bay is curved, so the water’s nice and calm, and around 340 sunny days a year means it’s basically always at swimming temp. The seafront’s lined with bars and restaurants, too, so you’ll be set for the whole day.
- Taghazout Beach – The hub of Morocco’s surf scene, with famous breaks like Anchor Point and Killers bringing in surfers from September to April. The small fishing village has plenty of rental shops and surf schools if you fancy learning from a pro.
- Essaouira Beach – A fave for windsurfing and kitesurfing thanks to its strong coastal winds. Its wide, sandy shore and unreal views of the historic medina and fishing port make it a great spot for a sunset stroll.
Want some itinerary inspo? See what’s on while you’re on holiday in Morocco…
- Marrakech International Film Festival, December – This prestigious event draws in all the big names in the film industry, from international stars to directors. Expect workshops, panel discussions and film screenings, with some open-air cinemas popping up in Jemaa el-Fnaa square.
- Rose Festival, May – Or El Kelaa M’Gouna to the locals, this festival celebrates the annual rose harvest in the Valley of Roses. The event includes parades, music and traditional Berber dancing, and you’ll get the chance to buy natural rose products.
- Eid al-Fitr – The end of Ramadan is a really special time to visit Morocco. You’ll be able to soak up the party vibes and see how the locals celebrate, with huge crowds coming together outside the big mosques to pray. Expect some businesses to be closed for a few days of rest, so it’s a great time to explore cultural sights or wander through the medinas minus the crowds.
You don’t need to be a foodie to appreciate these flavours… Moroccan cuisine is simple, spicy and super yum.
- Tagine – AKA Morocco’s signature dish. This way of slow cooking in a cone-shaped clay pot allows all those delish flavours to really develop. You can cook pretty much anything in a tagine, from tender meat like chicken and lamb to stew-like dishes with chickpeas and veggies. Everything is usually simmered with aromatic spices, dried fruits and nuts.
- Shakshuka – Eggs baked in a rich, tomatoey sauce, made with onions, garlic and a blend of cumin, paprika and chillies, usually mopped up with bread. It’s hearty, nutritious, and perfect for brunch lovers. Originally from North Africa, it’s eaten all over Morocco, especially in the morning or as something light.
- Bastilla – Or pastilla, a flaky pastry made with layers of warqa dough, which is a bit like filo. It’s filled with spicy meat like chicken, almonds, cinnamon and egg, then dusted with sugar and cinnamon. Grab one for lunch or as a snack from a street food stall – it’s a great way to see how Moroccan cuisine plays with sweet and savoury flavours, and it just works.
You’ll find all your fave drinks on menus here, but here are the local ones you can’t leave without trying…
- Moroccan mint tea – Or atay if you’re a local. This sweet and refreshing tea is Morocco’s national drink and a huge part of the culture here – you’ll see everyone drinking it in bars, cafés and even just on the side of the road. There’s a whole ritual around it – green tea, fresh mint and lots of sugarcane are brewed together in an ornate silver pot, poured out and back in multiple times to make sure it’s well-mixed. Once it’s steeped, it’s poured into a cup from up high to make it frothy. You drink it from cute little glasses, which make it cool down quickly.
- Moroccan coffee – Coffee isn’t grown in Morocco, but that doesn’t stop them from loving it. They have a massive coffee culture and they’ve put their own spicy spin on it –their version is strong and spiced with cardamom or cinnamon. You can get it anywhere, even out the back of barista vans on the side of main roads.
- Orange juice – You’ll see orange trees everywhere you go here, so it makes sense that Morocco makes great orange juice. Moroccan oranges are famous for being super sweet, so you’ve never had OJ quite like this. It’s sold everywhere, especially in Jemaa el-Fnaa Square, where juice vendors freshly squeeze it right there and then.
Looking for a motive? Here’s where you can go out out on holidays to Morocco…
- Marrakech – The capital’s got you covered for a night out. Marrakech’s Medina is full of chic rooftop bars, jazz clubs and a few all-nighter clubs. Catch some traditional belly dancing in Le Comptoir Darna and Theatro Nightclub goes all-out with international DJ sets and acrobatic shows. For a relaxed vibe, Sky Lounge and Café Arabe serve cocktails with scenic views over the city.
- Casablanca – This city’s nightlife is giving upmarket, featuring boujie bars, shisha lounges and sleek nightclubs. Sky 28 offers panoramic city views and live jazz, and Le Cabestan is a stylish seafront spot. For clubbing, Maison B is a modern pick with a moody bar area and a mega dancefloor.
- Agadir – AKA Morocco’s party destination. The beach resort has a mix of bars, beach clubs and lounges. So Lounge has a bit of everything with a bar, restaurant and live music stage, then Papagayo Agadir is a go-to for dancing until the AM. For a chill evening, Le Blunt Beach Club is all about ocean views and sunset cocktails.
- Fez – The nightlife here’s more culture over clubbing, with live music venues, storytelling cafés and rooftop bars around the city. Café Clock hosts traditional gnawa performances and poetry readings, then Palais Faraj Bar serves Moroccan wine with medina views.
A cheap and reliable way to travel between Morocco’s major cities, with the ONCF railway network connecting Casablanca, Rabat, Marrakech, Fes, Tangier and other key destinations. You could even travel to Morocco by train with our flight-free partner, Byway.
Catching the bus is a budget-friendly way to get across cities and between places. Plus, it’s a great way to see more of Morocco and get your bearings. Services like CTM and Supratours have air-conditioned coaches, too.
A great option for one-off trips, visiting cultural sights that are away from the centre or getting from the airport to your stay. You’ll see plenty on the roads, especially in the bigger cities, and you can just hail them like you would back home.
Renting your own whip gives you the flexibility and freedom to travel where you want, when you want. You could drive along the coast, head into the Atlas Mountains or check out the Sahara. Roads in the city are well-maintained, but the condition is mixed in more rural areas, so a 4×4 vehicle is a good shout.
Why we love Morocco
Popular holiday types
You already love a beachy All Inclusive trip, but if you think city breaks and All Inclusive don’t go together… Think again. Your food and drink are paid for, so you can fuel up at brekkie before heading out, then pop back for lunch and dinner – that means more spending money for the souks… Picks like TUI Blue Medina Gardens come with pools, perfect for cooling off after a day in the sun.
Agadir and Tagazhout were made for water babies. Massive family-friendly stays back onto Agadir’s sweep, and most come with a huge pool set-up, too. Fancy a family city break? AQI Aqua Mirage Club sits just outside the city and features a waterpark packed with slides, but there are regular buses into the centre, so you get the best of both worlds.
Morocco might feel a world away from the UK, but it’s actually only a three-and-a-half hour flight from London… perfect for squeezing in a quick trip. Plus, with long and hot summers that eat into the shoulder seasons, there’s never really a bad time to go, so there’s always a good chance of getting last-minute availability.
If you like the spenny things in life, you’ve come to the right place. Luxury stays range from five-star golf resorts to opulent riads tucked away in the old towns. You’ll love the boujie art and furniture shops around the Mouassine part of Marrakech, and you’ll be able to pick up the finest scarfs, handmade rugs and jewellery… If your luggage allowance is looking a little tight, most places offer shipping, too.
Morocco FAQs
UK and EU citizens can visit Morocco visa-free for up to 90 days. Always check with the Moroccan government or your local embassy for the latest requirements.
This information is correct at the time of writing. Please make sure you check the FCDO website for the most up-to-date information.
Spring (March-May) and autumn (September-November) are when the temps are the comfiest in cities like Marrakech – it’s usually sunny and around 20°C, with the odd rainy day here and there. If you’re heading to Agadir or Taghazout, summers sit in the steamy 30s, but the coastal breeze keeps things cool.
Like most places in North Africa, Morocco is an Islamic country, so it’s considered respectful of the local culture to dress modestly when you’re out and about. Swimming costumes are fine on beaches and around pools, but try to cover your shoulders and knees when you’re heading into the centre, and especially when visiting religious sites or government buildings. Think linen trousers, tees or cotton shirts – it’ll also help you stay cool and comfy when you’re out and about!
The Moroccan Dirham (MAD) is the local currency. It’s a closed currency, which means you can only get it when you’re there. You can either take cash with you to change in the airport when you land or use a card like Monzo to withdraw money when you’re out and about without being charged foreign transaction fees. There are lots of ATMs in big towns and cities, but try to use cash points that don’t charge commission, like the post office and Al Barid Banque. Credit cards are accepted in hotels but not usually in the markets, smaller cafés and for taxis.
Top tip – if you’re in a group, it’s a good shout to transfer all the money you want to withdraw to one person, so you’re only charged any fees once and can split the cost.
Tap water in Morocco is safe for brushing your teeth and washing with, but tourists are advised to drink bottled or filtered water as a precaution, especially for sensitive stomachs. Bottled water is cheap and widely available at supermarkets, hotels and restaurants.
The main languages are Arabic, French and Berber. You’ll get away with speaking English in touristy areas and in cities, but it’s always good to make an effort to learn some local phrases. Dust off your French GSCE skills, or remember the basics in Arabic, like salam (hi), chokran (thank you) and la (no).
Alcohol is legal but you won’t be able to buy it everywhere. The license is expensive, which is why only bigger hotels, restaurants and bars usually serve alcoholic drinks. You’ll also be able to buy it from larger supermarkets like Carrefour, plus in off-licenses, called Magasins d’alcool.
Make sure you ask before taking photos of people or their shops, especially if they’re women. Some street performers will ask you for money if they think you’ve taken a photo of them, so it’s best to keep your phone in your pocket or your bag if you’re out and about. Bringing a scarf with you is an easy way to cover your shoulders if you’re sightseeing. And, Moroccan people traditionally eat with their right hand and use their left hand for hygiene purposes, so it’s polite eat, shake hands or give or take something with your right hand.
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Morocco travel advice
Passports and Visas
British citizens don’t need a visa to enter Morocco but must have a valid passport. For the most up-to-date passport and visa info, visit www.gov.uk/foreign-travel-advice/morocco/entry-requirements.
Health and safety
You should take out comprehensive travel and medical insurance to cover you while you’re away. For the latest health and safety information, visit www.gov.uk/foreign-travel-advice/morocco/health/travel
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